Our latest H&R Block infographic on the money surrounding college bowl games. It’s staggering…enjoy Bowl Week! Click image to enlarge Via: H&R...

Honored to be included on the Social Fresh list this year. Glad to be at H&R Block!    

As someone who makes their living working in social business, I’m always on the lookout for great examples of how big brands tap the power of social media to better serve their customers. Since I head social media for a big brand, tax giant H&R Block, I’m always on the lookout for great stories of how social media is impacting business and customer...

For those of us that drive social marketing and community engagement for big and small brands alike, the wounds from breaking down silos within organizations are very visible. Over the past five years, most of us have had to do battle with cross-functional groups internally, and agency partners externally, who either feel threatened or just don’t have enough...

I am no expert. Despite this, I am asked to speak as part of online – and offline – social media and social business events. I am flattered my track record and previous (and current work) experience makes people want to talk to me. Not only that, I really love what I do so talking to people about social business – not in theory but in practice...

Ok, so this is another blog post on the whole Facebook Timeline introduction. You’ve read hundreds of them I am sure. What I want to write about is really what it means from a brand marketers perspective to me as a social business strategist for one of the biggest brands in the nation. When the changes were announced last week, those who took the time to read...