Never Compromise Your Integrity 1

Never Compromise Your Integrity
People compromise every day. Sometimes its small things like where to eat with your husband or wife. Sometimes its which movie to see with your friend. Still others compromise their ethics and what they know to be right for many reasons. In business, this is perhaps more prevelant than anytime in recent memory. A tough ...

Build for Them, Not You

Build for Them, Not You
Call it product self-centeredness. How often to you buy or use a product and can’t for the life of you figure out why anyone went to the trouble? Probably more times than you can remember. Sometimes even the most savvy business or entrepreneur can get too focused on looking inward instead of outward. Scoping products ...

No One Function “Owns” Social Media

No One Function
I have posted several times both here and over on the Shamable blog my view that not one function can own all of social media. Social media in itself is a monster that can be used as an effective tool in various functional units throughout a business. Businesses who refuse to believe this, or structure ...

Always About Relationships 4

Always About Relationships
What will make or break your career in this business? Relationships. You have to ask yourself how good your relationships are with the people important to your business. Do they know you? Do you know them? Do you provide each other with mutually beneficial information? Relationships are the two-way street. You can call someone and ...

Loyalty? We Don’t Need No Stinkin’ Loyalty! 1

Loyalty? We Don't Need No Stinkin' Loyalty!
The workplace is an amazing place these days. We interrupt this usual social media and public relations blog to talk about loyalty in the workplace. Or, as is the case in this new century, the lack of loyalty. Don’t get me wrong, this isn’t about me or a personal experience. Instead, it’s based on thoughts I’ve ...

Finishing Strong 1

Finishing Strong
How will you finish this last week of 2009? Are you distracted by the holiday cheer? Or will you use these last few days to start of 2010 before everyone else? My last post talked about New Year’s Resolutions for social media. That was forward looking but we can still accomplish much in just the ...